Uncover Website Designs

I offer explanation and solution to these known factors so you can get full values over your competitors' website.

• Flash Website
  Googlebot indexes Flash website, however how much data Googlebot gets questionable.
  
  SOLUTION: Don't put everything in a flash website. Use 25% flash and 75% HTML page that ensures the best way to approach a flash project.
• Full Graphic Based Website
  Believe me, I still see a full website with one big image. Besides, full graphic website warrants 100% SEO unfavourable to users and search engines. ALT attribute contains 300-500 words that regard a bad design practice. Additionally, it considers a spam by major search engines.
  
  SOLUTION: A website is built with HTML 5 and web standards.
• Frame Website
  Frame website loads not just slow, causes search engines major problems. For instance, if a user from search engines arriving to a frame website only see a content frame without navigation.
  
  “Splitting a page into frames is very confusing for users since frames break the fundamental user model of the web page. All of a sudden, you cannot bookmark the current page and return to it (the bookmark points to another version of the frameset), URLs stop working, and printouts become difficult. Even worse, the predictability of user actions goes out the door: who knows what information will appear where when you click on a link?
  “ - Usability Guru Jakob Nielsen's Original Top Ten Mistakes in Web Design.
  
  SOLUTION: Stay away from frame website.
• Dynamic Website
  E-commerce website generates URL with symbols and ID session.
  Bad example:

  http://www.example.com/node?id=6&kind=7

  
  Good example:
  

  http://www.example.com/nike/shoes

  
  Good URL regards 100% SEO friendly and user-friendliness.
  
  SOLUTION: Use htaccess file to rewrite URL.
• Javascript Links
  An example of JavaScript link:
  

  <a href=”#” onClick=”jumpTo(‘…’);”>…</a>
  <a href=”js:location.href=’…’;”>…</a>

  <a href=”example.html” onClick=”jumpTo(this.href); return false;”>…</a>
  <a href=”http://www.yourdomain.com/example.html” onClick=”trackIt(this.href);”>…</a>

  
  SOLUTION: This type of links passes some link juice, but relative amount of link juice remains unknown. It's best to use HTML-based links.
• Duplicate Content
  Latest Google Panda indicates that mirror website with duplicated contents has become much severe now. Moreover, it may lose ranking power, stop ranking altogether or even fallout from search engines index.
  
  SOLUTION: Write unique contents.

About Sam Mah: